Gabriel Friedman Design
A full-service web design & development studio
gabe [at] gabefriedman.com
718-306-9663
Dilbert Mints Dilbert United Media, the owner of the Dilbert brand, contracted with Gabriel Friedman Design to design and produce the logo and labels for their new line of Dilbert Mints.

Starting in late August 2010, you'll have to figure out new ways - other than bad breath - to offend your co-workers. Services Provided:
Concepts, packaging design, pre-press
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Naked Apartments view site Naked Apartments When two Harvard grads decided to overturn the current - some would say broken - model for renting an apartment in New York, they turned to Gabriel Friedman Design for help.

In cooperation with a team of talented developers, we architected and designed the site and corporate identity, and provided all HTML/CSS work. We maintain an ongoing relationship as Designer/Art Director.

After launching in August, 2009, nakedapartments.com has garnered significant interest from local media, as well as its target audience of apartment renters and real estate brokers and landlords. With hundreds of renters and thousands of listings now on the site, it's well on its way to its stated goal: improving the experience of renting an apartment.

Services Provided:
Information architecture, graphic and web design, XHTML/CSS, SEO
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SHARE Cancer Support view site SHARE Cancer Support SHARE is New York-based support group for women who have or have had cancer. Their hotlines help thousands of callers each year, and their ongoing workshops support both cancer survivors and their families.

Their website, however, wasn't doing a very good job for them; a static, page-driven site built several years ago, it had failed to keep up with the needs of the SHARE staff and the far-flung group of volunteers who staff the hotlines.

In cooperation with the Fund for the City of New York, Gabriel Friedman Design re-architected the site and the database used to track calls to the hotlines. Over the course of several months, we held a series of meetings with SHARE stakeholders and designed a database-driven site with workshop sign up forms, several blogs, and a simple administrative interface that allows the non-technical staff to easily update the content.

Now when they return from Albany after lobbying for research funds or speaking at a committee hearing, that information appears on the site within minutes.

Services Provided:
Information architecture, graphic and web design, XHTML/CSS, SEO
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View Site Discovery Channel Channel needed a fresh look for their online Education Store. With over 3,000 titles, they also needed a better way for teachers and educators to quickly find the products they needed.

In partnership with Resolution, Inc., Gabriel Friedman Design cataloged and re-organized the site employing a user-based approach to browsing and searching. We also re-engineered the typical "wishlist" functionality to allow educators to output their lists directly to a purchase order, thereby streamlining the purchase process.

The site launched in November, 2008 and has been given an A+ by the educators who use it!

Services Provided:
Overall concept, graphic and interface design, css coding
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tvUnlimited Resolution Inc. created tvUnlimited to allow fans of vintage TV shows to create custom DVDs of their favorite shows. Visitors select shows, choose from a library of cover and disc art, and Resolution burns and ships the custom disc. Gabriel Friedman Design was called in for design and architecture work.

No more waiting for TVLand to play your favorite Star Trek episode!

Services Provided:
Overall concept, graphic and interface design, XHTML/css
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View Site Nature Conservancy When The Nature Conservancy contracted with ecommerce firm Resolution, Inc. to build their online store, they turned to Gabriel Friedman Design.

With a member base over 1 million strong, The Nature Conservancy is the world's largest resource conservation advocacy group. The site is closely linked to nature.org, the organization's main site, and is going strong. Services Provided:
Overall concept, graphic and interface design
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Nature Conservancy Design, version 2 ^ top « previous : next »
A&E The online store for the A&E Cable channel. The design will be customized for A&E's sister channels Biography and Military History. Services Provided:
Graphic and interface design, XHTML/CSS
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View Site Sesame Workshop The online store for Sesame Workshop, creators of Sesame Street and other educational programming. Store revenues rose over 40% after the launch of this new design. Services Provided:
Overall concept, graphic and interface design, XHTML/css
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View Site Audible, Inc. Following the purchase of Audible by Amazon, Gabriel Friedman Design was asked to help redesign critical pages of audible.com, including: home, category, product detail and search/search results.

The design needed to accommodate existing elements such as main navigation and overall frame, while reorganizing the content elements within the page body. It also needed to be flexible, as Audible was planning on widening the site in the near future.

After launching the new design, customer conversion rate has risen approximately 2%, a significant jump for ecommerce conversion.

Services Provided:
Information Architecture, graphic and interface design
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WNET, Channel 13 A ongoing series of product banners for the WNET Home page. Services Provided:
Concepts, Graphic design, asset sourcing
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Various clients Logo design Services Provided:
Concepts, Graphic design
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